About Me.
Amanda Tice is an entrepreneur, a successful curve model, and a former TV journalist with a 20+ year career. Represented by top agencies including FORD Models, she has built a robust portfolio with dozens of well-known retail clients such as Nordstrom, Target, and Saks.
Drawing on her extensive on-camera and media experience, Amanda now offers her expertise as a branding, media, and image consultant. She helps individuals and small businesses develop a compelling public presence, master their messaging, and build an authentic brand that truly stands out.
Amanda's background is as diverse as her clientele. Prior to her modeling career, she was an on-camera talent for major networks including MSNBC, MTV, and TheStreet.com, where she interviewed top celebrities and designers, covered major fashion events, and produced her own content. This hands-on media experience is a key differentiator in her consulting work today.
A bestselling author, Amanda published her first book, The New Mom Code, aimed at helping mothers navigate the challenges of postpartum and beyond. She is also the co-founder of Hatch Studios, a former co-working place where she honed her skills in community building, marketing, and event production, securing sponsorships from brands like American Airlines, ZICO Coconut Water, and Skinny Pop.
(This also includes a list of my media appearances)
Skills & Expertise
Branding
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Personal brand building from the ground up: from foundation and strategy to visual and verbal identity creation as well as launch, management, and growth
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Strategies and assistance with creating media content including blog posts, videos, and social media posts
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Curation of a consistent and positive image
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Preparation for TV/podcast interviews, press conferences, and other media appearances
Assistance with on-camera styling
Image Consulting
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Personal style and wardrobe analysis/outfit planning
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Headshot and behind the scenes photography/video
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Assistance in creating a capsule collection as well as in-person closet mix & match
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Posing lessons for red carpets, special events, and selfies
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Hair and makeup tips
Laura Lantry
“Amanda's coaching was exactly what I needed. She helped me to build back my confidence and gave me actionable tools that led to lasting progress."
Christina Hobson
"Amanda provided me with invaluable direction, helping to clarify my brand's core identity and outline a clear strategy for cultivating a loyal customer base on social media."
Leanne DuPay
“I wanted to look more natural and confident in my vacation photos, and Amanda delivered exactly that. As a professional model, she taught me simple posing techniques that made a world of difference."
Client Collaborations
My Purpose
I am passionate about helping women look and feel their best both on-camera and behind the scenes. With over 20 years of experience in the entertainment and fashion industry, I have learned the ins and outs of personal styling and branding as well as the importance of exceptional presentation. My goal is to give you the tools and confidence to shine in any setting, standing out from the crowd and stepping into your power.